Recently, I grabbed coffee with a colleague who posed the following question, “Do I really need to care about my personal brand?” The short answer is: yes; the longer answer is: abso-freaking-lutely! Here are few reasons why you should care
Often, clients come to me because they’ve spent the last few months to years not optimizing their blog and though they update their blog with fresh content consistently, they’re not seeing the traffic, let alone leads expected. That said, here
Marketing has long been my passion and an area I’ve known from day one that I wanted to make a career out of. To me, marketing is more than just showcasing all of the great things about a company, but
A successful inbound marketing strategy must include conversion rate optimization (CRO). This is the sole purpose behind any marketers efforts – to get more conversions out of the visitors to a website. CRO is defined by Smashing Magazine as: “the
Instagram is a great platform to aid your digital marketing strategy. Look to Instagram as not only a place to generate engagement, but to also build brand awareness. Don’t make all of your updates about business either – humanize your
Running a digital marketing campaign without a targeted landing pages for conversions is like buying a car without a steering wheel. Here’s the thing – you’ve probably spent thousands and thousands of dollars on a nice looking website, but sending
The continual buzz around lifestyle entrepreneurs isn’t going anywhere anytime soon. Let’s face it – the notion of doing something just because of money is highly discouraged. However, the truth of the matter is that we all need money to
Every business I encounter wants to drive traffic (and more traffic) to their website. Utilizing the different tactical executions listed below are a great way to start and will also need to be done consistently for the best results. Further,
The key to generating quality leads through social media is to cohesively integrate your efforts with a valuable content marketing plan. Sounds easy enough right? Well, you’d be surprised by how many businesses are still using social media to do
Tips on digital marketing and business growth hacks. Read, learn, grow, repeat.
Born and raised in Denver, Colorado. Besides loving the outdoor scene and running, I love all things digital marketing and entrepreneurship. That’s why my content serves to help businesses attain exponential growth. Read, learn, grow, and repeat.