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optimze buyer journey for leads

How to Optimize the Buyer Journey for Quality Leads

Driving targeted traffic to your website through both outbound and inbound marketing efforts is important. However, funneling that web traffic to becoming qualified leads is another hurdle that many marketers and businesses alike continue to face.  To put things into

grow your email list

5 Insanely Easy Ways to Grow Your Email List

As a geeky marketer at heart and a driven entrepreneur, the importance of building out my email list of engaged subscribers continues to be a top priority. I get it, sometimes it’s easier to just buy a list, do cold

sales follow up ideas

5 Essential Ways to Follow Up with B2B Leads

Lead generation continues to be a top priority and challenge for companies. I can understand why this continues to be a challenge for many because it does take time, resources, and money in order to figure out what’s going to

content clusters

How to Use Content Clusters to Drive More Site Traffic

Sales is the lifeblood of businesses no matter how small or big you are. However, sales alone isn’t going to be the only thing that ensures your business thrives and survives. More specifically, businesses that continue to grow do a

lead gen with social media

How to Generate Leads with Social Media

One of the biggest reasons why businesses come to me for help is because they are consistently struggling to generate qualified leads that can further enable sales to turn them into customers. Executing an omnichannel marketing strategy is important because

blogging ROI

How to Craft a Blog Post That Will Generate Leads

Consistently blogging can do wonders for your business especially when it comes to building long-term authority, showcasing your expertise, generating leads, growing your website traffic, and driving sales. In fact, businesses that prioritize blogging are 13 times more likely to

generate leads with blogging

Valuable Ways to Generate Leads with Blogging

Focusing on building out a blogging strategy that will drive awareness, engagement, leads, and ultimately, sales is an integral part of growth for many businesses. Blogging is more than just gaining subscribers or followers, it is a creative outlet that

doing what you love

Key Benefits of Doing What You Love Full-Time

The idea of being able to do what you love full-time while also making money sounds incredible, right? For many, you’d give me a resounding “YES!” Personally, that was always a huge goal of mine. From a young age, I

b2b marketing strategies

3 B2B Marketing Strategies That Will Foster Growth

One of the biggest challenges for B2B companies is to figure out how to generate qualified leads that will convert to sales. In an ideal world, it’d be amazing to throw up an ad that’s tied with a targeted landing

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