Not all content is created equal, and not all content will perform as well as you expect it to. What separates good content from great content can vary in terms of the topic, context, and type. Expanding the lifecycle of
In times of crisis, money matters are a top concern. More than 10 million people have applied for unemployment in the United States as COVID-19 continues to shutter businesses and instill fear throughout the country. What’s worse, that number is
No one writes blogs for the sake of reading their own writing. Your blog isn’t about you, but rather informing your readers, attracting people to your site, and building your reputation as a trusted expert. Of course, none of that
Hiring a digital marketer can be a pricy investment, but it’s also one of the most worthwhile hires you’ll ever make — if you hire correctly. The right candidate will be able to strategize and execute your marketing efforts to
Developing great content takes time — researching, writing, editing, publishing, and then distributing. Content is everything that we as business owners and side hustlers do, from blogging, advertising, email marketing, networking, and so on. The biggest difference between each type
Towards the end of 2019, a lot of people were busy closing out their business year and making plans for 2020. But before we’ve even got to Q2, we’re now looking at record-high unemployment, small businesses like retailers and restaurants
There’s a widespread belief among marketers that Content is King, but I don’t think I’m alone in believing that data is the real king to rule them all. You use data to develop your ideas, and then data comes back
In the past, marketing and project management seemed to reside in two separate bubbles. Marketing people are thought to be the creatives who thrive on chaos and brainstorming, while project managers are more methodical and analytical with their activities. But
Every business needs sales to thrive, but success doesn’t start there. Rather, sales are the by-product of everything else you’re doing — developing a product or service offering, finding people to buy it, and proving why you’re the best choice
Tips on digital marketing and business growth hacks. Read, learn, grow, repeat.
Born and raised in Denver, Colorado. Besides loving the outdoor scene and running, I love all things digital marketing and entrepreneurship. That’s why my content serves to help businesses attain exponential growth. Read, learn, grow, and repeat.