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There’s no shortage of advice on how to generate demand. Run more ads. Post more content. Hire an SDR team. Buy a lead list. But here’s the truth no one wants to admit: most of what you’ve been told about

If you think your pipeline is dry because you don’t have enough leads and traffic, think again. Most businesses immediately blame traffic and low volume leads when things slow down or conversions dip. So they throw more money at ads,

Most people overcomplicate starting a business. They think they need a big audience, a fancy website, or paid ads to land clients. Wrong. I built my agency, Fastmarkit, by doing one thing consistently: No paid ads. No massive following. Just

Most businesses default to the same growth playbook: cold outreach, paid ads, and aggressive sales tactics. They flood inboxes, push hard for demos, and measure success by the number of leads in their CRM. But here’s the harsh truth: No

Most executives believe their company is amazing. They’ve poured time, money, and energy into building something they’re proud of—so of course, they assume customers will naturally see the value, too. But here’s the truth: no one cares about your company

Your pipeline’s running dry. Organic reach is down, cold email isn’t hitting like it used to, and your sales team needs more qualified conversations – yesterday. Sound familiar? You’re not alone.  I talk to B2B companies every week who are

The Problem: Are you a must-Have or a nice-to-have? Too many businesses struggle with the same issue: they aren’t essential. Customers buy from them when it’s convenient, but when budgets tighten, they’re the first to get cut. If a competitor

Most businesses overcomplicate growth. They chase every new marketing trend, try to be everywhere at once, and burn time and money doing too much with too little return. But here’s the truth: More tactics don’t mean more results. In fact,

If website traffic was the key to revenue, every business with high visitor numbers would be thriving.  But that’s not the case.  Most businesses don’t have a traffic problem—they have a conversion problem. Your website might be attracting visitors, but